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John Rush (@johnrush)

AI SaaS · last checked 15 Oct 2026

SEOBOT

● VerifiedMRR

TL;DR

  • Figure: $37,097 MRR (MRR · 15 Oct 2026 · Stripe-verified (TrustMRR))
  • Proof level: Verified. The headline MRR comes from Stripe via TrustMRR, synced 15 Oct 2026. The 2025 ARR claims are founder self-reports and now stale.
  • Our verdict (4/10, opinion): Fully agentic product and verified revenue, but TrustMRR shows it declining since late 2025. AI SEO content is easy to build and easy to copy, and Google updates hit it hard.

Reported figure

$37,097 MRR

Proof level

Verified

Agentic-ness (opinion)

5/5

Replicability (opinion)

4/10

The story

John Rush runs a portfolio of small products (Unicorn Platform and others). SEOBOT was founded in Sep 2023 (TrustMRR; listed country: Türkiye).

  1. 30 Sep 2024 — Removing the free plan raised revenue by 200% (no absolute number) — founder post on X
  2. 1 Apr 2025 — "over $1M ARR" — founder post on X (historical)
  3. 3 Jun 2025 — "$1.2M ARR" — founder reply on X (historical)
  4. 15 Oct 2026 — MRR $37,097 — Stripe-verified (TrustMRR)

⚠ The 2025 ARR claims are historical. Revenue has fallen since then. The current figure is the headline.

Business model

  • What it sells: an autonomous SEO blog-writing agent.
  • To whom: site owners, SaaS and small businesses.
  • Pricing: from $49/month (website).
  • Acquisition: per the founder, ~30% SEO, ~20% directory listings, plus cross-promotion from his portfolio.

AI stack

ToolRoleMonthly cost
LLM API (models not disclosed)Research and writingUnknown
StripeSubscriptionsStandard fees

Model and tool details: Research in progress.

Proof

Sources:

Why "Verified": the headline MRR comes from Stripe via TrustMRR, synced 15 Oct 2026. The 2025 ARR claims are founder self-reports and now stale.

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Agent blueprint

Our suggestion — not how the founder did it

  1. Step 1

    Keyword agent

    Finds topics and keywords per customer site

  2. Step 2

    Writer agent

    Drafts SEO articles with sources

  3. Step 3

    Publisher agent

    Formats and publishes to the CMS

  4. Step 4

    Analyst agent

    Tracks rankings and churn signals

Human in charge

A person approves money, public posts and key decisions. We don't estimate how much human work this saves.

Agentic-ness today (our estimate): 5/5 · Difficulty: Medium

Our take (opinion)

  1. Pick a niche (e.g. local services, one CMS) rather than generic SEO.
  2. Chain research → write → publish agents on a hosted LLM.
  3. Charge from day one — the founder reports that removing the free plan raised revenue.
  4. List the product in directories and use SEO yourself.
  5. Watch churn closely; it is the main risk.
  • Skills: SEO, automation, web dev
  • Audience needed: Not essential; directories and SEO helped

Risks & limits

  • Google updates targeting AI content.
  • Churn: declining since Nov 2025, per TrustMRR.
  • Low moat; many clones.

Our verdict

Editorial opinion

4/10

Replicability today: 4/10. Fully agentic product and verified revenue, but TrustMRR shows it declining since late 2025. AI SEO content is easy to build and easy to copy, and Google updates hit it hard. (Editorial opinion.)

Similar cases

Figures as reported by the cited sources on the dates shown; revenue-feed figures are cited with attribution and a link to the provider. Verdict, ratings and blueprint are editorial opinion. Not financial advice. No income guarantees.