How much does Synthesia make, and how?

Victor Riparbelli is CEO and co-founder of Synthesia Limited, London (Companies House no. 10933652, incorporated 25 Aug 2017). Started 2017. Synthesia is an AI video platform for companies. You type a script and it produces a video with a realistic AI presenter speaking it, in 140+ languages. It is mostly used for staff training, onboarding and internal communication. Annual recurring revenue, often shortened to ARR, means a yearly run rate: roughly the current month's subscriptions times 12. It is not money already collected, and it is not profit.

Customers named by the company include Bosch, Merck and SAP (TechCrunch, 26 Jan 2026) and Microsoft, UBS and Ford (FirstMark, 26 Jan 2026). The company states that 70%+ of the Fortune 100 are customers (company statement, 15 Apr 2025).

1. 25 Aug 2017: Synthesia Limited is incorporated in the UK.
2. Jan 2025: $180M raised at a $2.1B valuation (CNBC).
3. 15 Apr 2025: the company said it had over $100M a year in annual recurring revenue (Synthesia press release). Adobe Ventures made a strategic investment, announced in the same release.
4. 2024: $58.3M (2024) of revenue, written as $58,335k in the later filing. Loss before tax $59.2M. Net assets $197.4M.
5. 2025: $113.2M (2025) of revenue for the year ended 31 Dec 2025, written as $113,217k in the consolidated statement of profit or loss. Growth +94% from 2024. Loss before tax $69.9M. Net assets $353.8M. Gross profit $85.4M (margin about 75%).
6. 26 Jan 2026: CFO Daniel Kim told CNBC the company had $150M in annual recurring revenue (a run rate) and expects to pass $200M sometime in 2026. The same reports describe a $200M Series E at a $4B valuation, led by GV (CNBC and TechCrunch, 26 Jan 2026).
7. 22 Sep 2026: the audited group accounts were filed at Companies House. The auditor is PricewaterhouseCoopers LLP. The accounts are presented in US dollars.

481 employees in 2025 and 353 in 2024, per the filing as summarised by Spark Intel. That headcount is per filing summary, not a figure we counted.

The filed number is revenue that was booked across the year. The same accounts show a loss before tax of $69.9M in 2025, so the company spent more than it earned. The accounts' risk section says the company was cash flow negative and relied on external capital. Big revenue is not the same as profit.

How it gets customers: the company sells to large companies, with enterprise plans and a sales team, plus self-serve Starter and Creator plans for small teams (company press release, Apr 2025). Growth also comes from existing customers using it more (same source).

Claim versus proof: ARR is a run rate (roughly the current month's subscriptions times 12), not money already collected. The audited accounts show $113.2M actually booked across 2025. That sits between the over $100M run rate claimed on 15 Apr 2025 and the $150M run rate claimed on 26 Jan 2026, which is what you would expect from a company growing through the year. The claims are consistent with the filed accounts. The 2026 $200M line is a forecast, not data.

Specific model names and a monthly infrastructure bill: not in the filing.

Sources:

• Companies House filing history: group accounts to 31 Dec 2025, filed 22 Sep 2026
• Telecompaper summary of the 2025 revenue
• Synthesia press release (15 Apr 2025)
• CNBC (26 Jan 2026)
• TechCrunch (26 Jan 2026)
• Spark Intel filing summary

Why "Verified": the headline is revenue from the audited group accounts filed at Companies House on 22 Sep 2026, for the year ended 31 Dec 2025. The auditor is PricewaterhouseCoopers LLP. This is a company filing, not a payment-feed screenshot. The accounts are in US dollars.

• ✅ Verified: $113.2M a year for 2025 ($113,217k), and $58.3M for 2024 ($58,335k). Loss before tax $69.9M (2024: $59.2M). Net assets $353.8M (2024: $197.4M). Gross profit $85.4M.
• 🟡 Claimed: over $100M a year on 15 Apr 2025, from the company press release.
• 🟡 Claimed: $150M in annual recurring revenue (a run rate) on 26 Jan 2026, CFO Daniel Kim to CNBC. The same interview gives a $200M expectation for sometime in 2026. That line is a forecast, not data.

A short answer is on Is Synthesia's revenue verified?.

1. Do not treat this as a solo project. It took hundreds of millions in venture funding, a research team building video and voice models, and an enterprise sales team.
2. The lesson for a small builder is to sell an AI result into a boring, budgeted business task, such as training videos, rather than a novelty.

• Skills: video and voice research, plus enterprise sales
• Audience needed: the company sells to large companies. A new builder does not start with that buyer list
• Budget needed: high, at venture scale

• The 2025 accounts show a loss before tax of $69.9M. Revenue and profit are different numbers.
• The accounts' risk section says the company was cash flow negative and relied on external capital.
• The $100M and $150M lines are run rates the company stated. The $200M line is a forecast.
• Headcount of 481 in 2025 is per filing summary.
• Several funded companies sell AI video.